Paul Daniels urges UK cleaning industry to help make poverty disappear!

The  cleaning industry is being urged to sign up to the first global Toilet Twinning Campaign by linking Britain’s public loos with their very own ‘twin’ latrine deep in the African bush.

There was plenty of enthusiasm for the innovative idea at the Annual Loo of the Year Awards, where the five star toilet award winners saw the potential for promoting the cause in their ladies and gents facilities. Celebrity guest and Master magician Paul Daniels lent his support by incorporating the idea into his act at the ceremony, held at the National Motor Cycle Museum.

‘To engage with Toilet Twinning has to be a no brainer for anyone involved in the cleaning industry,’ said CORD Director Richard Dickson. ‘We have such wonderful public facilities in this country and I would urge everyone to support us and make a real difference to the lives of people who have arrived home with literally nothing.’

The event attracted more than 300 delegates from the UK’s railways, hotels, department stores, major supermarket and food outlet chains, holiday camps, caravan parks ,tourist attractions and council run public conveniences.

So far some 940 individuals, schools, cathedrals, businesses, organisations and major venues from around the globe have twinned their toilets, raising over £56,000 for CORD’s programme and providing a loo for 5,640 people.